In Melbourne, Australia Axel Peemoller developed a way-finding-system for Eureka Tower Carpark while working for Emery Studio a placemaking, branding, communications, publishing and graphics firm. Peemoller's distorted letters on the wall can be read perfectly when standing at the right position or while driving out of the ramp to direct your exit. This graphic design project won several international design awards.
change makes life interesting
Thursday, August 14, 2008
POV Placemaking
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